Hey there! I'm Tiffany Atkinson, a brand coach and strategist that believes every woman has the power to overcome brand uncertainty, ditch brand overwhelm, and become the branding and business boss that lies within her.
I believe it because I've overcome those same challenges myself.
I'm a woman who started my first business based on my passion despite having no experience running a business.
I'm a woman who had no choice but to wear every hat under the sun in my business, burned out as I was gaining momentum, and took a year off from my business because of it.
I'm a woman who's struggled with confidence so much that I used to dread consultations with prospects and would pray for my dream clients to "just show up already".
I'm a woman who undervalued all that I brought to the table, struggled with sharing what I had to offer, and couldn't stand firm on why I deserved to be paid when my rates were challenged.
And I'm a woman who closed my branding and marketing agency two years after going full-time (RIP Tagd Studio) to rebrand and launch a new business that better aligned with my purpose and allowed me to be me.
I'm also a woman with nine years of branding and marketing experience whose passion for branding was sparked while serving my final year as a paralegal in the US Army. After leaving the military, I attended and graduated from The Art Institute of Indianapolis with a Bachelor of Science in Graphic & Web Design.
I've served in various roles throughout my career, including as a graphic designer, web designer, freelancer, brand consultant, and branding and marketing agency owner for four years.
My career has allowed me to work with clients from diverse backgrounds, including branding solopreneurs, rebranding small and mid-size businesses, consulting nonprofits, and partnering on projects with larger agencies. Each role along my journey has provided me with the skills, expertise, and style my clients know me for and appreciate today.
These days my sole focus is being a brand coach and strategist to women who struggle with brand uncertainty and overwhelm in their service-based business, which has been the most fulfilling role of my career thus far.
I've enjoyed helping many women step into confidence and clarity in their brand by transforming their brand nightmare into the brand of their dreams.
And I'd love to help you do the same!
The secret to building your brand is to show up as your most authentic self. Not the person you think people want you to be or the person you think will make you the most money.
You shouldn’t hold yourself to perfection because if you do, you’ll never make progress. Instead, strive for meaningful progress that will move you forward.
Everything you do in your business and brand should be done with confidence and from a place of clarity. If you can’t do it with both, you’re not making the right move.
Anything worth doing in your business will require you to “do the work”. Do the work of showing up and giving your best effort. Do the work of not taking shortcuts or looking for quick fixes. And above all, do the work of having fun along the way.
Your purpose (your why) is the best compass for what you should do in your business and your brand. Follow it, and it’ll never steer you wrong.
Your business would be nothing without your clients. Hold them close. Treat them well. And provide a client experience that will knock their socks off. Those are the keys to growing your business.
"Fight for the things you care about, but do it in a way that will lead others to join you."
– Justice Ruth Bader Ginsburg
Spending time with my husband Zane and our two cats Cameron (black) and Chloe (gray)
Breakfast At Tiffany's
Anything Italian. I especially love a cannoli or two, but who’s counting? (My trainer, she counts.)
Anything pink, yellow, or Tiffany Blue®
Tracee Ellis Ross
A good book
A Chesapeake Bay balance + harmony candle
A cup of tea
A quiet space
Family, Friendships, Honesty, and Loyalty
I've helped many women, just like you, step into confidence and clarity in their brand by transforming their brand nightmare into the brand of their dreams. And I'd love to help you do the same!Let's Work Together
Every Tuesday, I send women just like you an email filled with tips, tricks, and curated resources to help them become the branding and business boss that lies within them. Fill out the form below to join the growing tribe of women working one email at a time to transform their brand uncertainty and overwhelm into confidence and clarity.